Citi AVP, Direct Mail Production Manager in Long Island City, New York

  • Primary Location: United States,New York,Long Island City

  • Education: Bachelor's Degree

  • Job Function: Marketing

  • Schedule: Full-time

  • Shift: Day Job

  • Employee Status: Regular

  • Travel Time: Yes, 10 % of the Time

  • Job ID: 18046869


About Citi:

Citi, the leading global bank, has approximately 200 million customer accounts and does business in more than 160 countries and jurisdictions. Citi provides consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, transaction services, and wealth management. Our core activities are safeguarding assets, lending money, making payments and accessing the capital markets on behalf of our clients.

Citi’s Mission and Value Proposition at explains what we do and Citi Leadership Standards at explain how we do it. Our mission is to serve as a trusted partner to our clients by responsibly providing financial services that enable growth and economic progress. We strive to earn and maintain our clients’ and the public’s trust by constantly adhering to the highest ethical standards and making a positive impact on the communities we serve. Our Leadership Standards is a common set of skills and expected behaviors that illustrate how our employees should work every day to be successful and strengthens our ability to execute against our strategic priorities.

Diversity is a key business imperative and a source of strength at Citi. We serve clients from every walk of life, every background and every origin. Our goal is to have our workforce reflect this same diversity at all levels. Citi has made it a priority to foster a culture where the best people want to work, where individuals are promoted based on merit, where we value and demand respect for others and where opportunities to develop are widely available to all.


  • Partner with Business Marketing, List Processing, CMO, Strategic Marketing and Retail Bank Partner teams to execute the production of large and small scale Retail to Cards Direct Mail programs.

  • Develop marketing print & lettershop specifications and manage outsource vendors to procure print and lettershop services

  • Partner with outsource vendor to identify opportunities for production efficiencies, production consolidation and standardization by leading Demand Management initiatives across the Consumer Businesses

  • Utilize production and data management expertise to lead marketing units in creating customer centric communications.

  • Partner across the Direct Mail Production Channel to drive cross group savings

  • Manage and report all Program Financials (production, postage CPPs, actual and forecast) to supported businesses and CFO

  • Manage invoicing for production costs

  • Manage all audits to Citi Quality Standards


  • Bachelor’s Degree or equivalent

  • 2-5 years of direct mail planning and execution experience

  • Data oriented, emphasis on complex customer data

  • Direct and proven experience in cost reduction initiatives

  • Broad knowledge of pricing strategies and BPO supplier offerings

  • Demonstrated understanding of changing operational models

  • Forward thinker with ability to change direction and drive change amongst peers and internal clients

  • Strong interpersonal and written/oral communication skills

  • Self-motivated with ability to drive results with sense of urgency

  • Ability to collaborate across businesses and functions and create support, influence wide range of stakeholders, including Senior Management

  • Promotes a strong culture of teamwork across organizational boundaries

  • Strong Word/Excel/PowerPoint skills preferred