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Pernod Ricard USA Director, eCommerce Emerging Channels in New York, New York

Position Title: Director, eCommerce Emerging Channels
Location: New York, NY (Headquarters)

Who We Are
Pernod Ricard is the #2 luxury spirits organization globally. Our world-class spirits, wines, and champagnes portfolio includes Jameson, Absolut, Perrier-Jouet, and Del Maguey to name a few. Pernod Ricard USA (PRUSA) is the largest affiliate within our 80+ affiliate global organization, with $2B in sales and 750 team members across the US. We at PRUSA stand for diversity, entrepreneurialism, innovation, but most of all, conviviality.
We are creators of conviviailitie. Our passion is bringing people together to create the moments that matter.

What We Do
Our vision is to build the #1 digital commerce ecosystem within beverage alcohol in the US. Our dual mission is to drive significant revenue growth as well as embed sustainable digital-first capabilities into the broader Pernod Ricard USA (PRUSA) ecosystem.
No industry is as ripe for disruption as BevAlc in the US, given prohibition era laws that differentiate us from broader food and beverage or luxury. BevAlc digital commerce transformation projected to take 5+ years has now occurred in the span of weeks, with no signs of slowing down. To win in this new environment, PRUSA has formed a new, dedicated eCommerce & Digital Growth business unit. We are primarily based in NYC, with a hub in SF.
We are a team where a start-up's appetite for innovation, risk-taking, and speed meets the stability, infrastructure, and resources of a scale multi-national organization. This growing team is made up of members spanning commercial, media, creative, product, data science, operations, finance, and biz ops. We hail from eCommerce, start-up, tech, CPG, agency, and management consulting.

What You'll Do
We seek an entrepreneurial and strategic operator with a proven track record of designing and scaling products that make markets.
You will build & lead a team whose mission is to unlock "Pernod Ricard as a platform" and drive meaningful business results by defining and architecting new digital routes to consumer and customer. You will be a key member of the eCommerce Leadership Team and will work in close partnership with our corporate venture arm, Convivialitie Ventures. You will be successful if you are able to fluidly pivot between strategy and execution and are equally effective at scaling existing and designing new businesses and products. Up to 20% US travel (pending global pandemic outlook)

The Role

* Existing Channels: Scale PRUSA's brand.com DTC businesses. Additional information available upon engagement with the recruiting team
o Design the team, capabilities, and roadmap needed to achieve commercial and strategic business objectives. Work in close
partnership with eCommerce Product, Growth Marketing, IT, and relevant brand/founder teams to execute
o Lead your team to run all aspects of the online business, e.g., Site, merchandising, acquisition & retention, through customer service
and operations
o Grow PRUSA's footprint in wines & champagnes online DTC and related brand.com businesses
* New Channels: Define a set of scalable Emerging Channels through which PRUSA can maximize digital sales growth and strategic consumer
data capture. Additional information available upon engagement with the recruiting team. Lead and mentor your team to
o Ideate, diligence, and design digital solutions within priority spaces and determine optimal path of entry: Buy, build, or partner
o Lead your team to design a cross-functional team of M&A/VC analysts, designers, and engineers to bring solution to life
o Serve as 'GMs' of the product/channel, holding accountability for key metrics as well as business growth goals

Team Leadership
* Build, grow & retain 5+ team members spanning DTC Merchandising & Operations, BizOps/BizDev, and Product
* Mentor your team to build and retain an external team of UX/UI designers, engineers, and VC analysts
* Serve as a strategic thought partner to PRUSA leadership
* Serve as a highly visible internal evangelist to the marketing, sales, and transformation organization

Culture Cultivation
* Shape the team culture and embed fit-for-purpose start-up best practices within the eCommerce BU
* Foster a data-first, consumer-centric mindset with the eCommerce BU
* Lead 1+ org and/or culture building initiative for the BU

What You Bring

Capabilities & Orientations
* A team-first mentality - We will go farthest when we go together
* Natural Intellectual curiosity - Proactive self-learning is a must
* Comfort with ambiguity & ability to nimbly pivot - Choices today may become obsolete tomorrow as the landscape shifts. The ability to not
just adapt but thrive in such an environment is critical
* Analytical and structured thinker - Ritual of using data and metrics to design experiments, test hypotheses, and measure success
* Passionate about design and creative problem solving - Proven experience developing innovative & delightful user experiences
* Flexitarian - Demonstrated effectiveness and tenacity in working with fast moving partners as well as large less, nimble partners
* Excellent communication - Storytelling is your craft
* Strong eCommerce business acumen - Fluency across sales/basket, media/performance, operations, and promotions data
* Deep entrepreneurial spirit and ownership mindset - Initiative-taking and a bit of hustle are a core part of our DNA!

Experience & Education
* Bachelor's Degree - all welcome
* 10+ years of experience, with 5+ years of team leadership
* Required: Proven experience scaling consumer facing businesses, preferably DTC start-ups in the CPG or retail space
* Preferred: Product; MarTech; Biz Ops; VC; Management Consulting

Who are we?
Pernod Ricard USA is the premium spirits and wine company in the U.S. The company's leading spirits and wines include such prestigious brands as ABSOLUT Vodka, Chivas Regal Scotch Whisky, The Glenlivet Single Malt Scotch Whisky, Jameson Irish Whiskey, Malibu, Kahlua Liqueur, Beefeater Gin, and Avion Tequila such superior wines as Jacob's Creek and Brancott Estate; and such exquisite champagnes and sparkling wines as Perrier-Jouet Champagne, G.H. Mumm Champagne and Mumm Napa sparkling wines. Learn more about our history, values, strategies and organization by visiting us at

Working at Pernod Ricard

Working for Pernod Ricard USA means working for the co-leader in the global wines and spirits industry - and having the opportunity to work with great people and great brands in diverse and challenging roles. Our success is the result of the passion and creativity of our people, our exceptional portfolio of leading premium brands, and a shared commitment to our values of entrepreneurship, mutual trust, and a strong sense of ethics. Pernod Ricard USA rewards both individual initiative and a spirit of collaboration, and encourages ongoing professional development. Pernod Ricard USA recognizes the importance of continuously building upon our diverse workforce and inclusive culture. We believe in championing an inclusive culture that embraces differences and encourages employees to challenge themselves and their colleagues.

Benefits
Pernod Ricard USA offers competitive compensation, performance bonuses and domestic & international career development opportunities.

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* Offers will be subject to United States local terms.

Job Posting End Date:

Target Hire Date:2021-01-31-08:00

Target End Date:

Pernod Ricard USA is an Equal Opportunity Employer of Minorities, Females, Protected Veterans, and Individuals with Disabilities

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